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Partnering for Online Success: Web Design and Digital Marketing in London

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In today's highly competitive digital world, having a website alone is not enough to ensure your business success. You need to have a well-designed website that effectively communicates your brand's message, and you also need to leverage various digital marketing techniques to drive traffic and engage with your target audience. That's where a web design company and digital marketing agency comes in.   Web Design Company A web design company can help you create a visually appealing and user-friendly website that caters to your target audience's needs. A good web design is essential because it not only creates a great first impression, but it also helps to keep users engaged with your brand. A professional web design company will have the necessary skills and expertise to create a website that is not only visually appealing but also optimized for search engines. Digital Marketing Services Once you have your website in place, the next step is to drive traffic and engage wi

Infographic- 5 Things to Consider When Developing An E-Commerce Website

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  The Internet is playing a major role in increasing the potential of a business online. These days many people are purchasing their desired items from online rather than from offline stores. In such cases it becomes necessary to take the help of a website development company for ecommerce web design and bespoke web design . According to statistics, in 2021, the value of internet retail sales in the UK was 2.14 billion pound and 26.1% of the products were sold through the internet. In 2022, it is estimated that the revenue in the ecommerce market will reach 100,295,964,256 millions pound. And in 2023 the growth of online shopping will reach by34.5%. In such cases, it is important to be aware of the 5 things required to develop an ecommerce website. 1. Make your website user-friendly. This will further help the customers in easy navigation. Use categories and subcategories. Use the subcategories in the dropdown menu. 2. ⅔ of the world’s population use mobile phones. So you need to

Google's July 2021 Core Update

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  Google's July 2021 Core update was rolled out at the beginning of the month and took 12 days to effectively complete. As a website owner or webmaster, you must be wondering what impact it will have on your website ranking. Keep reading the article to know the significance of the update in detail. The July 2021 Core Update is the extension of the June 2021 Core Update. After its rollout, your website ranking must have either gone down or up. It varies from industry to industry. Your SEO company can find it out and then plan a strategy and make changes to the website accordingly.   Some industries witnessed a higher increase in rank volatility than others. Beauty & fitness, pets & animals, shopping, real estate and science are among the niches that saw some rise in rank volatility. On the other hand, food & drink, arts & entertainment, news, games, finance and jobs & education niches witnessed a lower rise.   Track your site's rankings after every

Digital Marketing Trends to Watch in 2021

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 To grow one’s business online and achieve success, a robust digital marketing strategy is required. If you keep yourself updated about the latest digital marketing trends and incorporate them in your marketing plan, then you can reach a bigger chunk of the audience and it can result in more sales. We have compiled the latest digital marketing trends in the infographic below. Few of the major ones are mentioned here. Rise of Live Streaming:  Most of us stayed in homes due to lockdown and during this period, Facebook live streaming has upped by 50%. Live streaming lends a personal touch and gives your audience a way to connect with your brand directly. Your digital marketing company can help you plan ahead and create a social media calendar to include Facebook Live Streams once or twice a month. Voice and visual search:  With technological advancements, there is a rise in voice and visual search. This is the reason why you need to update your website for voice and visual search. It will

How to Make Magento Mobile Friendly

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Magento is an e-commerce platform written in PHP. It controls the functionality and content of the online store. Magento offers powerful marketing, search engine optimization, and catalogue-management tools. People usually prefer mobile shopping as it can be done anytime anywhere. While surfing either through mobile or desktop people tend to abandon those sites which are not responsive website design . Therefore, every site needs to be responsive on the desktop as well as mobile. Although Magento is an e-commerce platform it is important to make it mobile-friendly. The best thing about Magento eCommerce is its ability to be customised and hence should be optimized regularly.  We all are well versed about Google’s “mobile-friendly” update, according to which mobile-friendliness will be using a ranking signal. This means that a more mobile-friendly site will attain a good rank on the Google search engine. Let us throw some light on how to make Magento Mobile friendly

How to Become a Pro Magento Developer

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In simple words, Magento developer is someone who is an expert web-developer proficient with Magento platform. Most of our favourite online shopping sites are based on Magento as it is mostly adopted by programmers and retailers worldwide. To stand a class apart from others one needs to walk that extra mile. Magento offers search engine optimisation, robust marketing and catalogue-management tools. In this post, we will unveil a few important tips to assist you to achieve the goal to become a Magento Expert. Read us till the end! With adequate guidance, you can master the skill to become an expert Magento developer. There is no doubt that more and more e-commerce stores are turning into Magento ecommerce sites, and thus Magento developers perhaps have ample work opportunities. Therefore, you should enhance your Magento skills. Rigorously understanding Magento from the basics To become a Magento expert, you need to be well-versed with Magento basics so as to manage it with exc

Guide to Select the Best Web design Company

Website plays an important role in the success of any business. Hence it is crucial to choose the best web design company to come up with a visually appealing and engaging web site for your business. Here we have put together some steps to help you select your web design company: Finding the objectives and goals of your company is the first step for creating the website by asking yourself these questions: Who will be my target audience? What all information should I include in the website? How do I want to brand my website? What is the time frame for my website development project? What programming features would I need for the website? What returns do I expect and how to measure it? Once you are done setting goals & objectives for your company, start looking for a site developing company that will help you to achieve them. While searching for such a company, consider the following: Work Experience The web design company you select must be experienced in developing &